How I Use AI to Make Money (Strategy, SaaS, Content is CHANGING)

hey there this is a daily AI video as I'm building in public both an AI Services business that I'll use to fund my SAS and a Content business so the way that this video is going to work is I will screen share and kind of walk through some of the different things if you are unfamiliar there's a channel that was doing this that I found super interesting so I'm going to be doing this as well it's a really good way to stay accountable but I'll be covering uh the brand stats some of the strategy stuff that I'm doing an AI update and just some of the interesting tools that I'm coming across in the space is someone that's using AI every single day and so first of all on the brand stat stats side something I've just noticed is like my YouTube's just been so flat so I've been thinking of ways to make it more interesting and it's really just how do you blend the educational space with having a good hook the beginning so alexos talks a lot about a proof promise and a plan for every single video so for instance at the beginning of this video I should have said I'm Parker Rex and I led product at a startup that did $50 million in sales before we exited so that way people listen and it's just not another person that's yapping into the you know ether basically just like this huge space on the internet but just learning a whole lot about that and then on the strategy side what I've realized is I ran this program called EOS the company that I was at called Delivery Dudes and it was really helpful for us staying on track it's basically like an entrepreneurial uh operating system let's say put you in like a Cadence it helped us grow a whole lot and then stay accountable so I've been thinking about how to implement that into what I'm doing so it's for your vision your goals your scorecard that you'd be looking at so I kind of have one over here but it's not about Revenue so my goal right now is to get to First just 10K a month on AI services and I've been thinking a lot about how do I leverage AI to help me kind of ideate that process so what I did was I basically looked and and thought about different companies that have done this before where Accenture I think is a great example of a company that did AI services and absolutely blew up and it was way before you know AI was a thing but they've just absolutely smashed it so you can see that they've done you know I used used Gro and said I want to research the Accenture business strategy so that we can use it as a blueprint for our business plan and so then you get like a pretty good understanding of it I mean they're at scale right like if I looked at like Accenture not song but centure business size I have 774 th000 let's just say Revenue we can look at it they're fiscal sheet they fiscal fact sheet okay so yeah 65 billion in 2024 and what was interesting is I know that they're heavy in the AI services so this is like a cool thing to think about but then you have to obviously go back to how did they start because it's not very helpful so then I would kind of go through this thought exercise and this is strategizing where I'm like okay what did they do and then what I can do from there once it has context of the things that they did then I can start to give it the skill sets that I have the offerings I can give so I've fed it in all the technal technical expertise and all the assets that I know that I need then I also say hey I want to follow the plan using EOS so then it comes up with the business strategy overview all the core strategy inspired by accent what are the different components of EOS how are we going to do this what's a threeyear picture a 10year picture the purpose all these things and um then I'll take that and actually put it into some project management software so that I can stay on top of what's going on and should make it a lot easier because I know this system like the back of my hand and it would make it just easier to stay on top of things so this might be something that you want to try out if if you're in my position where you're just trying to get that um you know first 10K right now I'm at five I was at 20 two before but it was just low quality Revenue meaning like every time that I'd go and i' do something it would like if I got a new contract I basically have to start from zero every time and that's just not great especially if you're trying to get higher leverage Revenue through the door because ultimately the whole purpose of me doing this is so that I can then go back to what I was working on which was SAS instead of going the Venture model route which I wasn't able to do I'll be building the services Revenue so it needs to be high leverage I need to be able to have time to hire developers to help kind of build that out so that is what I'm thinking there um and then something I just wanted to talk about too is the sorry about that something I wanted to talk about too is just the reality of some people when they hear about AI they're oh my gosh like how are we're going to use this so a lot of business owners they you know they know that it's this important thing and I had this literally happen with like my barber yesterday so here's me oops I'm gonna just draw this out real quick but it's like I go and I uh I book an appointment and this doesn't want to work but I go and I book an appointment and there we go so I book this appointment and the guy who gets it is like wow like he sees my website and he hears the word Ai and he's like oh my gosh this guy does AI I can't wait to talk to him and so then when I show up it's just I have this idea and I think it's going to be awesome and I was talking to AI about it and it said I should use AI for this awesome idea I have if I just use AI then this would be a billion dollar company and he's talking to me about it and I think that this is something I've I've noticed with a lot of people that are um just excited you know it comes from a place of excitement but like you're having a computer basically say like you know you're awesome and you can do it and it doesn't give you anything except like kind of it's like vaporware it's like telling you that you're going to do all this awesome stuff but it doesn't have any strategy behind it so that's just something I wanted to like say that's a common Trend with a lot of business owners is they don't have any idea what it's capable of they just know that they need it so I think that's why this space for people that are technical that are kind of like on like um like for instance in my case like if you're on the intersection of a couple different things where it's like okay you know how to code you uh know how to Market whether it's through videos like what I'm doing right now and then you know how to network so you know how to like reach out to people and kind of like we could even call this one sales I think if you're on the intersection of these three going from you know 2025 to to 2030 that this is the the money because coding I mean this one in itself it was much higher value just a couple of years ago like I know even in one of my Adventures that now this pen is freaking out I know that one of the guys I was talking to just a couple years ago like in 2021 it was a totally different landscape where I can't figure this pen out for the life of me in 2021 basically a developer could be making up to like a million a month or sorry a year so let's see we have 1 million let's call this like 750 750k 500k 250k and let's go from uh let's say 2015 to 2020 2025 2030 bear with me with these awesome drawing skills but you'd see that the best of the best Engineers kind of went from like in here where they got all the way up to like 2021 was like Peak it was like covid zero interest rate phenomena was going on where like money was kind of free and I've noticed like even at at coinbase I know specifically they had like pay cuts so as soon as like 2023 came around it was like boom and it came down and that trend is kind of Just Happening across the board and that's just for the best of the best so this would be like you know your 10A engineer and then now you see people like Z coming out let's call it like the the junior to midlevel engineer and if you're like let's say this is just experience so years of experience and then we have salary let's call this like 250 200 150 100 it's okay and then we had like one year two year three year four year five year I mean there were people coming out of school if you had a really good background like if you want a fancy school and you had zero experience you could start here and then go up and what I'm noticing now is when you have the Zach come out you have all these people that are leaders in you know this space like that 200 number it won't exist unless you do have that like amazing background or if you've done anything amazing because I think that the the supply of Engineers has gone way up and the demand for them is going down when it comes to that like Junior to mid level so all that said like I just think that you know before if you were just another coder and it was 2021 you could have gotten away with going to a boot camp and I noticed this on the hiring side when we're hiring people that a lot of people um would come and they'd have zero experience IRL like in the real world but they could get away with you know 150k starting salary with not even a fancy school but times have changed so point is is like I think that this you know I haven't really felt better about an opportunity than right now where it's like if you can kind of combine these three where you know in my case it's on the marketing side like can you talk so what I'm thinking a lot about is the uh use case for the YouTube funnel so it's like okay like if I have a main Channel and I just published a video actually like two minutes ago where you're kind of talking about like you know your pillars of content would be really like Mass audience newbie content newbie content and this could be like how to use chat GPT like I literally just posted this video it's like Master chat GPT basics in seven minutes and something like that for me seems really really simple and it's like wow that's not technically challenging therefore I should not make a video about it but that's way more likely to pop off than if I did let's say you know maybe another one that I wouldn't necessarily be that excited about doing would be like Niche uh developer AI content and that pillar would be more so like oh let's cover what an mCP is like a model context Pro protocol by anthropic but I think this whole like idea of you know combining like if you know how a code if you know how a market so you have the main Channel obviously right now what you're watching is on this daily upload Channel which is more like me just I'll be talking to nobody for a long time I imagine but it will be cool for me to look back on this documentation when it works you're like hey I did I did this I think if you combine those and then if you know how to do sales which I've had to learn kind of the hard way because I did so much Outreach like I had over when to call like 400 pitches with venture capitalist and I had never done sales before but those skills you know you kind of learn them throughout where it's like okay well how do you do cold Outreach how do you do how do you build rapport how do you close like all the kind of like sales skills can be enhanced by AI so it all like plays into one another and I think that's the thing too is like each one of these if you're not using AI then you're kind of dumb because you can do a lot of this like Rapport building off of automating the research of the person and there's tools like clay.com is a good one there's like Apollo if you look up Clay what it does is basically like a big table and instead of you know you just using the spreadsheet and then having to spend like tons of time filling out a personal oneliner they have what's called like a magical uh AI cell so it'll be like you know Ai and then you click when you uh click on it it will actually be like able to open up a prompt window and then you can type in hey I want you to go do you know XYZ task and it will write an icebreaker for you or it will automate the process of looking at their Instagram and finding a photo of a dog and it recognizes oh this guy has a Yorkie so you should mention that so all that said this is the strategy that I'm going to be running where it's you know you're kind of in here and you're doing all of them and then the umbrella is that you're you know using AI for every single thing of it and that's playing into what I'm actually working on today which is thinking about how do you find the highest Leverage services so I mentioned that before you know I've kind of been on this like timeline where I did uh you know high paying day job which is low leverage and then I went I was like step one and then step two was the VCB SAS Journey and that is incredibly High leverage if you can pull it off I was not able to where you know you basically go raise a bunch of money and you try to show you try to once you do raise the money then you jump on the treadmill and you need to grow as fast as possible there's like Milestone based financing um and you just keep going and going going I think that this whole model though on a side note is is really going to be confused for a little bit because the faster that the models get better at building software the less Capital you need so it kind of flips the model on its head and I know that a lot of people are confused I know that as Founders it's a lot harder to raise money right now like the easiest time was in 2021 um right now it's a lot tougher but then step three for me was okay like I have these Dev skills so it's like contracted Dev work and that can pay well however the problem with it is every time that you get a new let's call this contract and every time you get a new one you're starting from zero so it's like okay you have to go from zero to 100 and then you go to the next one and there's really not that much that transfers because you don't like there's no IP like you don't own it reusability is pretty much nothing so you don't have any reusability so that's what I've been thinking about a lot was like all right well how do you do AI Services how do you build 100K a month like 90ish plus profit margin business that leverages AI on every single asset or every single process so I think that's when I kind of discovered this like make.com slnn slash like AI builds thing where when I talk about AI builds it's more like yes you can use make and n8n to chain together automations that are business pro processes where I would say you have about like 95% reusability like it is like very enticing and I had used these before before in the past like a decade ago but they just didn't have ai so it wasn't that interesting it was kind of like zappier but I think that that's kind of the direction um and a lot of the stuff that I've been learning is from the people on YouTube like there's a lot of school communities that teach it as well but I do think that there is still high leverage in the AI builds of like actually like writing code now you won't necessarily be writing it but you'll you know it is code based so I think one area that I'm going to be exploring is like what things do people need that are in businesses where it's either like you know all things need to either save money save time that's a clock or increase money like if you can do one of these three things for a business they're going to buy it so in the actual coding of projects I think that there are some areas where it's like you know a chat bot a lot of people want that for whatever reason a lot of people want rag which is retrieved on augmented generation where it's basically just like you feeded a bunch of docks then you can go into it and you can uh query it so you can do that um there's a lot of different ways to do that you could literally just set up like an assistant with Chachi PT but it is kind of trash so you you know some well-funded companies or mature companies may want to have customer uh implementations of that and then I think like other things where you know you can do most of the work up front and kind of Temple tize it might just be like I don't know like landing pages as I go down this list like they're getting harder and harder because landing pages you could have a template for it right like everyone does where it's like oh you can look at Alex Heros and see that you know he has one two and and three different like styles of of landing page and they all kind of have like the same layout where it's like oh image uh CTA whatever but I think the the tension is like as you go down on this list the kind of reusability percentage plummets so I don't I think this is just a really short list I don't see it you know maybe like if you got into like admin dashboards that stuff's just it's too it's too much so what I'm really focused on now is like what are the things that have like I said like the highest reusability the quickest turnaround times and um the most business value and I think that that's something you can also use AI for where it's like I built or I made a prompt that basically lets me explain a business process that I know exists in the world that a lot of people have and then I explain all the steps in it and then it generates the Json which is like basically the output that you get when you want to make an automation so that's a lot of kind of brainstorming on on this side of things and H was there anything else that I wanted to talk about in this daily update oh I do think that there's certain niches too like I've been thinking a lot about niches where basically if you know they say like you get riches and the niches but if you were to go and sell into like this stuff like to Tech startups it's just not going to be great because they're like very like have uh typically like they're kind of cheap like they don't have a ton of money and then they typically already have you know they have devs and then you can't do it for them because you're GNA have to like do it with them and that kind of sucks so I'm really looking for people that like are niches where it's you know in my head the best ones will be high income and low Tech skill because then you know that you can come in and you can make something really quick and it's going to just blow their mind they're going to be really happy so you could go and build them like a web flow website in one automation where you know they go to the site and when they fill out a form they get a text and to Dev they would be like wow like I can't believe you're making a web flow site and they'd be like pissed whereas this person doesn't even know what web flow is and they're like I can get a text and they're like wow that's awesome so that's something I'm learning a lot about now is just you know kind of picking the niches and so examples of that might be like HVAC which sounds crazy like I wouldn't go after these two I'm personally not that interested but like interior design U maybe like architecture I think real estate is a really interesting one because their average uh ticket is just massive like they're selling a million doll house and they get 2% off of it that's a lot of money and all those sites kind of look the same right like on real estate for instance it's okay cool like you know you have person you have uh like tagline you have maybe like a call to action for them to sign up and then you have properties and that same thing is on every site it's not like you're going to reinvent the wheel you might have like three different templates of this and it wouldn't matter like if you prefer to use like Claud code or whatever like they don't care as long as this thing is going to sell them and then you can put in all the goodies where it's like maybe the first offering is you know website with text updates and that' be you know you do it one time you put in all that work and then next time that you do it it's at like 75% reusability because you have the skeleton of it and then you could charge let's say like 5K and the first time it might take you five hours second time it might take an hour and then let's say the second time you do a really good job with that then you come back and you say okay well it's really annoying whenever you get like instead of doing like a retainer where you constantly are updating the listings because those change all the time you could say we're going to do automatic listing updates with emails because they're constantly sending emails and every time that they have something updated like oh there's a price reduction oh there's a price increase you do this once for them again now this might be at like 95% reusability after you do it the first time right and then you just basically like make this offering like okay this one's 2K or whatever but it's like kind of bringing them down this this ladder or whatever you want to call it of okay you do the first one they like it good you do the second one they like it good and then you might get more creative and you say well now that you have that have you thought about doing uh cold Outreach instead of spending a bunch of money on mailers we can get really targeted and we're going to do it by ZIP code we're going to do it by uh you know I was going to say geometry but basically like you could make like it it'd be like not a shadow audience but you make a big audience and get super targeted and then you might pick up a tool like instantly or or you could do Apollo whatever but it basically costs like five bucks for a thousand leads and you could run that campaign for them so I think it I think that this is likely the way that this would go where it's like you bring them through this okay let's do this first one let's do this second one let's do this third one and then all the while you have a bunch of systems in place where you do this the first time and it's a little rocky meaning like you have to do the stuff manually but then after that on the back side of it you have what's called your system and so you'd have the way of like okay well how do I get you know lead gen how am I finding these is it warm is it cold and then how do I deal with follow-ups how do I deal with the close process how do I deal with proposals all these little areas that are you know in every single business and then the order fulfillment is there a project like are you going into to click up are we giving them an email like all these things are questions but I think that's the direction I'm going to go where it's like okay start with one of these that's kind of where I'm at do these manually like I automated for instance I automated this proposals thing before I really needed to but it was a good test for me to know like okay moving forward would like should this be the product or offering that I'm that I'm pushing then yeah it makes sense and some of these wouldn't make sense to automate but a lot of them would and then you know you have order fulfillment obviously like what's your payment for me it's 5050 before and after and it's stripe and then what's that email look like what's the you know review meeting look like is it 30 minutes does that tie back into clickup all these questions and so that's that's me just thinking out loud about all this um if you guys have any questions on this stuff from someone you know I have done a lot of different things like I was a ux designer then I was a product manager and then I was like a startup guy and now I'm you know still entrepreneur guy that's trying to get the cash flow going to fund the SAS but you know we've got a wide bread of of skills and so if you got any questions definitely drop them below and uh you should also join my school it's free for the first I want to say like 10 members but I think we're already at 10 but I'll I'm going to leave it open until my birthday which is March 13th and then I'm going to start to charge so you should definitely join that and I'll see you in the next video